Awarded as the top customer success solution by Winning by Design - 2025

Your Health Score is a Rearview Mirror. It's Time to See the Road Ahead.

Introducing Needle Movers by FunnelStory—the AI-powered leading indicator that detects churn risk and expansion opportunities 3-9 months before they happen. Stop reacting to the past and start shaping the future of your revenue.

Needle Movers

Trusted by CS Teams Worldwide

Needle Movers Challenge

The Challenge

The Red Health Score That's Already Too Late.

You’ve seen it before. A key account’s health score suddenly drops to red. The fire-drill begins, your team scrambles, and you pull out all the stops. But it's too late. The decision to leave was made months ago.

Traditional health scores are lagging indicators. They tell you what has already happened. They can’t see the subtle shifts in conversation, the slight dip in key feature usage, or the champion who is quietly looking for a new job.

Needle Movers Solution

The Solution

Needle Movers : Shape your future revenue

Needle Movers is the future of customer intelligence. Our patented AI analyzes millions of data points across every customer interaction—conversations, usage behavior, support tickets, and third-party data—to find the faint signals that precede major events.

It doesn't just tell you a customer's health. It tells you why it's changing and gives you a 3-9 month runway to act decisively.

Why Choose FunnelStory

From Millions of Data Points to
One Actionable Insight. In Minutes

Connect & Synthesize

Connect & Synthesize

FunnelStory’s AI connects to your entire customer data ecosystem—email, Slack, CRM, product analytics—to build a complete, 360-degree journey for every customer.

Detect & Predict

Detect & Predict

Our temporal prediction models analyze patterns that historically precede churn or expansion, surfacing critical "Needle Movers" long before they become obvious problems or missed opportunities.

Act & Win

Act & Win

Each Needle Mover is presented on an actionable timeline, categorized by type (Pricing, Competition, Personnel Change) and prioritized by impact (Risk or Opportunity), so your team knows exactly where to focus.

Designed for Success and Revenue Leaders

For Revenue & CS Leaders 💰

Protect Your Revenue: Get an exhaustive, portfolio-wide view of all risks and opportunities. Stop being surprised by churn in your forecast.

Scale Your Team’s Impact: Arm every CSM with AI-driven insights and automated playbooks, ensuring consistent, high-impact performance.

Make Strategic Decisions: Understand the root causes of churn and expansion to inform your product, pricing, and GTM strategy.

For CSMs & Account Reps 🚀

Prioritize Your Day: Start your morning with a clear, prioritized list of accounts that need your attention and know exactly why.

Never Get Blindsided: Walk into every customer conversation with the full context. Know their concerns before they even mention them.

Hit Your Number: Proactively identify upsell opportunities and mitigate churn risks to crush your renewal and expansion targets.

Teams Love FunnelStory

Discover How Our Customers Are Thriving with FunnelStory!

Sandra Bustos

Sandra Bustos

Head Of Customer Success | Dusty

FunnelStory surfaces proactive insights and leading indicators..

By combining structured and unstructured data, FunnelStory surfaces proactive insights and leading indicators—going live in under 2 hours with seamless onboarding and stellar support.

Gilad Shriki

Gilad Shriki

Head of Success | Descope

I get real-time visibility into both presale and post-sale journeys...

FunnelStory gives me real-time visibility into both presale and post-sale journeys—effortlessly integrated, easy to use daily, and backed by a responsive team that truly listens

Mohan Atreya

Mohan Atreya

Chief Product Officer | Rafay

FunnelStory Helped Us Surface Churn Risks and Uncover Deep Insights..

FunnelStory helped us surface churn risks and uncover deep insights from across systems, while revealing customer journey patterns and usage behaviors we never even thought to track.

Give your team the runway they need.

Ready to Stop Reacting and Start Winning?

Ensured Data Security

Security built for the Enterprise

We've taken the extra steps to ensure your data is safe. Our platform offers Role-Based Access Control and detailed Audit Logging, ensuring your data is protected and monitored at all times

SOC 2 Type IIGDPRISO

Ready to Transform Your Post-Sales?

Unlock the power of your customer data with AI-native Super­Intelligence